OUR STORY

Frustrated with a lack of concern for the areas they love to fish; and a continuing trend of inflated prices and lower quality products; FFP Founders, Ty Nelson and Tim Sommer, set out to make a difference.

“We noticed that anglers were changing for the better while much of the fishing industry was changing for the worst. Anglers are more passionate now about protecting the water we all love to fish than ever before, but many of the large corporations we once supported are solely focused on increasing profits rather than taking note of and acting to fight the decline of the estuaries that their customers love to fish.”

We’ve set out to be the difference in this industry. We want to take care of the anglers, support the fishing community, and fight for conservation. If a company isn’t on board with these simple principles, then they do not deserve our money. Support Local. Support Conservation.


Fish Better. Fish Florida